EscP Promotional Services

"WE like what we do and do what YOU like'

• Advertising and Awareness
• Event Management
• Product Positioning and Promotion
• Sponsorship Opportunities
• White Paper Marketing

Do you have a great company with a great solution or a great product but no one seems to know about it???
Do you feel like your products or even your company is the biggest secret in the Industry???
Does seeing the competitor’s weaker product fly off the shelf make your blood pressure rise…?
Shouldn’t your company have the best marketing literature and the best product placement???

You are right.. you SHOULD! We can help.

We have been there!! Your prospective clients however can not select a product of which they are unaware. We can work with you captializing your product or enhancing corporate awareness, addressing new market places or even re-entering your existing space.

Each campaign is organic on an individual basis, taking into consideration many factors including target audience, product position, corporate profile, sales cycle, industry positioning, your competition and many many other factors… not to forget of course the product itself and the really fun part … the budget !!

Event Management

Anyone can put on an event, but can it be done within a reasonable budget and still meet expectations?

Events can cost a lot of time and money. They can be talked about endlessly a good way, talked about undeniably in a bad way or, even worse, never talked about at all! Stepping outside of the box, itemizing the goals of the event and the needs of all involved, at EscP we believe in making your event one that stands out in everyone’s mind as a success. We aim to provide your company with a ‘when is the next one’ type of event.

Our traditional scope covers Product Launches, User Conferences, Trade Show Events, Competitive Scenarios and Vendor/Client events. We are constantly adding new ideas to our programming catalog and would be more than happy to review alternative event opportunities with you.

Our flexible Event Management Service enables you to bring as much to the table as you wish, fulfilling as many or as few roles internally. At the outset of each project a full project plan is created clearly outlining the responsibilities assumed by all personnel. EscP Consulting also provide quotations for additional roles where clients are unsure of the availability of internal resources. Each project is individually quoted prior to contract.

"Shhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh… we got a product and it is great, don’t tell anyone, we don’t want the competition catching hold of it!!!!"

Yes! We have seen it, shame your prospective clients haven't !!! The Vendor is SOOO anxious that the competitors will imitate their new idea that they don’t even launch it!!! The truth of the matter is that if it is a good idea people will ultimately imitate it. Staying ahead and doing the job well and properly, keeping your clients at the cutting edge, now THAT keeps your revenue rolling in!!!

We have experience at all levels with product launch and relaunch, promotion and positioning. Reviewing the marketplace to identify the lower cost of sale targets and structured promotional roll outs.

You have a new product, solution , functionality and or feature??? Your product differentiator just knocks the socks off the competition… Shout it from the roof tops to the RIGHT audience and promote it right!!! Clients are seeking ROI. What about you meeting your own?

Sponsorship Opportunities

It isn’t always about single workforces!!! Sometimes two heads are better than one. This works for companies and solutions as well as individuals!! We can work with you to create joint marketing initiatives with complimentary vendors or experts, associations. Partnering with such organizations can often more than double the effect and benefits, whilst broadening the audience and in many cases reducing the costs.

Sponsorship opportunities coincide with great opportunities for success or disaster. We can steer you around the dark and muddied waters of the short lived ‘sign up and we will give you an award’ organizations. Help you to navigate, negotiate and locate such groups that often fall from recognition with the same lightening speed that they established themselves. your association can, however linger for a long time.

We will review all sponsorship opportunities thoroughly to ensure best match, benefit and mutual respect. Enabling you to nuture the beginning of a long term and mutually beneficial relationship between these chosen organizations.

White Paper Marketing

• Got a great white paper ???
• Maybe one of our consultants wrote it for you!!!
• Is it burning a hole in your hand???
• Your friends and family like it???
• It looks great???

Now you have it, what do you do with it??? We can help.

Maximize the reach of your white paper by working with us to identifying the correct distribution methods and targets for your white paper. White Paper Marketing should consider many aspects of your key audience including vertical market, geographical area, competing technologies, complimentary technologies, influencers, purchasers, research institutions and many other items specific to your offerings. We can help.

This Page is meant to serve as an overview for some of the more general areas that we cover with our Promotional Services Umbrella and is by no means a comprehensive list of all areas covered.

We are very privileged as an organization to work with great individuals and organizations. We are happy to refer people to the right resources where appropriate.

Please contact us to discuss your Promotional goals and needs today.